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D.W. Eversole's avatar

This was an interesting read. That bit about Carlos Santana's story reminded me of a quote I read in a recent substack interview. The interview in question (https://beiner.substack.com/p/why-myth-matters-with-sophie-strand) focused on the power of myth or story in effectively communicating ideas or truth to others. I couldn't help but think of that when I read your piece about Santana telling the story of the flower to his team. According to the article, "In the 1960’s, communications theorist Marshall McLuhan famously wrote ‘the medium is the message’."

Nice job.

DW

https://dweversole.substack.com/p/the-seagull-an-uninvited-guest

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